this article has no combat skills too much to share (after operation), but I dare say, as long as you read carefully, I believe you will be on the web site operators have a re understanding, especially what is the nature of the operation (operation road). Judging from the title, many people may not understand, how can the website operation and psychological doctor about? You can calm down to think carefully, the whole process of the website operation in fact and psychological treatment process is a process for similar user psychological analysis of the
I, the psychologist’s job role,
we know that the psychiatrist is mainly aimed at the inner obstacles of users, using psychological professional knowledge to provide the diagnosis, to help users out of the new shadow psychotherapist.
so they work flow can be divided into: listen to the voice of patients — put forward the solution and treatment (Communication) – completed and approved by users! We can imagine a doctor as a psychological bond between, connected with the morbid psychology and normal psychology, is a process of solving the psychological needs of patients with transformation;
every mental patients have different psychological disorders, psychological doctor to treatment for these patients are different such as mood fluctuations of patients, doctors will try to slow down the tone to comfort him, and even hypnotic treatment; pessimistic patients the doctor will try to give him hope, and try to maintain a positive tone…… So, before this, a very important part is listening and analyzing the confusion of users.
two, website operations and psychologist’s relationship,
In fact, the nature of work
website operation and psychological doctor is very similar, is a connected relationship, connected with the user pain points and solve pain points, as the middle of the process (actual operation skills) process and psychological therapy, can be free to play, based on the needs of different users of different solutions. This is a big connection, but also the main idea of operation,
why do we often hear a lot of new operators complain about what the web site does? The root cause is not knowing what a connection is like,
!In fact, this is not only the
connection between the above macro, each specific operation steps, which contains the connection between different, here we have to illustrate the connection between this ubiquitous in the website operation:
1, user location (pain point requirements – address pain points)
on the target user positioning, the front has written a lot of articles, explained here, no longer details. What I want to share with you is locating the target